Mobile
apps have started to hold a special place in today's world and within the
matter of a couple of years, its development has exponentially risen. It can be
considered as the most effective and simple form of displaying products and
services for the owners or accessing those products and services for the
customers. The convenience it has portrayed for the end-user is commendable and
undoubtedly the business of apps only gets stronger. So, yes it is a lucrative
business and will continue to flaunt extensive profits in 2020.
Apart from the giant companies like
Facebook, Instagram, and Google, even the newly launched apps are gaining a
good amount of profit. The requirement, of course, is a good and worthy app.
There are two types of platform an app can surface- Android and IOS. App
development has become extremely essential to flourish an online business. An Android
app development company develops the android app according to the
client’s needs and business plan. In the same way, IOS development is
done to activate the app for customers. Another important aspect that you can
make huge money with mobile apps if you focus on certain strategies and shape
it according to your preferences. Let us take a closer view.
·
Revenue from ads- Earning through displaying ads in
your app is one of the most popular and modest formulae to earn money. Google
AdSense and Google Ad Mob have made this option even easier. You need to simply
sign up for free and let AdSense decide the most suitable ads for your app. The
more the number of clicks through your app, the more revenue you can generate.
However, the number of ads should be such that the content of the app's page is
not compromised.
·
Through subscription- If you own an app that is updated
with interesting media like videos, music or content, you can charge a monthly
fee from your users. For example- Hotstar offers some content for free while
some other popular content for a subscription fee. On the other hand, Netflix
doesn't offer any free content and is locked unless you sign in with a
subscription.
·
Through In-app purchases- This is another commonly used
strategy to earn a profit. The underlying concept is to launch a free version
and make it superbly interesting so that the users are ready to spend an
additional amount to access a premium version. This can be mainly used in
gaming apps where you can keep the initial levels accessible and charge a
specific amount to unlock higher levels. One thing worth understanding is that
the app should contain interesting and engaging content to attract users.
·
Affiliate marketing- Incorporating affiliate links within
your content can help in making a good amount of money. If the user clicks on
your affiliate link and further buys the product, you will get a share of the
profit. The more popular your app, the more people clicking the link. Affiliate
marketing is the fastest-growing revenue-generator in today's digital world.
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